BlaineTurner Advertising online media strategist Sarah Swartz and Rick Gatrell, senior web developer and designer, have both earned the Google AdWords Individual Qualification with specialization in Search Advertising, a globally recognized certification that demonstrates advanced knowledge and best practices of Google AdWords. The certification ensures BTA's proficiency in Google account management including expert knowledge of the latest AdWords' features and functions.
At BTA, Swartz provides national, regional and local clients with strategic counsel on selecting search terms that will bring their organizations or businesses to the top of Google's search results.
Gatrell, who first became a Google AdWord Certified Professional in 2010, re-tested to demonstrate proficiency and tactical knowledge in managing client AdWords accounts and campaigns. He has been working as a full-time search engine marketing analyst at BTA for more than nine years.